invite you to participate in a webinar
Thursday, December 10, 2009
3:00 - 4:30 pm (Eastern Time)
3:00 - 4:30 pm (Eastern Time)
Have you ever wanted to be a fly on the wall in a meeting of tobacco industry advertising executives? Or wondered how you could use their powerful words to give teens and adults reasons why not to smoke? Well now here is your chance.
The purpose of the webinar is to provide a basic overview of the tobacco industry documents, how to access them, and how to incorporate the documents into your work. Our speakers will provide examples of ways in which they have used the documents for research and advocacy purposes to promote tobacco-free communities.
Featured speakers:
Kim Klausner, Industry Documents Digital Libraries Manager, UCSF Library
Dr. Elisa Tong, Assistant Professor, University of California, Davis
Linda Early Brown, Project Director, Communities of Color Network
The webinar is FREE. Please tell colleagues who may be interested in participating.
Please register by sending your complete contact information to Kristen Tertzakian at Legacy at ktertzakian@legacyforhealth.org or 202-454-5930 by December 1st.
Upon registration, you will receive callinformation and other materials.
10 comments:
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This is interesting!
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Tobacco companies advertisements are always the most successful. They make you believe smoking is cool. That's why so many people start to smoke even though they know all the harm to them.
Interesting article, thank you for putting up such a helpful and useful information on your blog.
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I have 'buried' (not literally) friends who succumbed to ads in their early years.
There should be some sort of compulsory education which could even show the state of lungs of a term smoker.
That would probably half the likelihood of growth in the smoking population.
I was wondering if this ever went any further? Is there any follow-up on this interesting topic.
Most people start smoking in their teens when they still believe they are immortal - and then find,somewhat later, that its very difficult to stop smoking. Positive messages work best for younger people - actually you'll smell better, be more attractive and have more money to spend.
I think the most effective way to get people to quit or not start smoking is for a opinion leaders of age groups speak out on the subject.
I remember when Lawrence Olivia who died of lung cancer from smoking was in an advert on TV in the late 80s. This advert had a great impact on my father who smoked very rarely, only when relatives came for a party (once a month). He kept a pack of cigarettes just for these occasions.
After this advert he stopped all together. People admired are very good tools to show people ethical behavior and unethical behavior.
Realistically... smoking should be banned altogether for health reasons
Yes, it wouldn't stop the issue. people would be buying tobacco on the black market.
But it's never going to happen... the tax revenue from smoking provides the backbone of many economies. Here in Australia, around 75% of the cost of cigarettes is taxes... Can you imagine what would happen to the economy if the government decided to ban tobacco altogether... No... NOT GONNA HAPPEN!!!
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